Tag: Roadshow

Hino’s 50-day promotional roadshow into Africa proves successful

Hino’s 50-day promotional roadshow into Africa proves successful

Hino, the largest truck and bus manufacturer in Japan, has just undertaken a successful 50-day promotional roadshow through four countries in Sub-Saharan Africa to increase brand awareness and to build a base for increasing sales in the region. The circular route of 6 500 km traversed Zimbabwe, Zambia, Malawi, and […]

MAN’s European tour with new TG models

MAN’s European tour with new TG models

In October, MAN Truck & Bus started its roadshow across Europe with its new TG model ranges fresh from their recent launch at the IAA in Hanover. Over the 9800 km journey, MAN TGX, TGS, TGM and TGL impressed with their new distinctive design and their even more efficient and effective […]