The Africa Supply Chain Excellence Awards took place yesterday to recognise different industries and MasterDrive was privileged to be recognised as one of the finalists. According to the organisers, the event is a testament to the spirit of innovation that propels Africa’s supply chain profession forward.
MasterDrive was a finalist in the ‘Training and Talent Management Category.’ CEO, Eugene Herbert, says MasterDrive was honoured to be recognised at the event. “This category rewards the achievements of organisations in optimising all facets of staff-related issues within the supply chain.
“Nominees demonstrate the ability to successfully foster a collaborative and skilled workforce that emphasises employee growth, diversity and inclusion. Finalists exhibited measurable impacts on staff satisfaction, skill enhancement and overall talent management effectiveness.”
The MasterDrive team presented the achievements made within their MasterTrucker division. “Under MasterTrucker, the Rollover Prevention Training started in 2012 with the objective of reducing truck rollovers on our roads. It is a one-of-its-kind training initiative in Africa that both enhances road safety and mitigates the financial losses associated with this costly road crash.
“The first organisation to undertake the Rollover Prevention Training experienced 11 rollovers a year with a total cost of approximately €11 million (over R200 million today). Following the first year of training, rollovers were reduced by 80% with continual reductions yearly after that.”
It was due to collaboration between organisations that a major road safety issue could be addressed with far-reaching and positive results. “When Afrox Linde Group presented the challenges that companies in the liquid and dry bulk industries were encountering, it allowed MasterDrive to conduct a thorough analysis and then develop a training programme to address this within the African landscape.
“The result was not only a theoretical training session, but the development of custom designed rigs equipped with outriggers that allow drivers to experience how easily a rollover can happen, scenarios with the highest risk of rollover and experience it all in a real-time, practical environment. Furthermore, specialised Wi-Fi cameras enable passengers, drivers and remote supervisors to observe the training.”
The Rollover Prevention Training is truly a unique training program that addresses a significant concern to safety on our roads. “MasterDrive is honoured to be forging the way in this training and even prouder that others can see the value of it in creating tangible change.
“Thank you to the organisers and judges that acknowledged MasterDrive at the Africa Supply Chain Excellence Awards,” says Herbert.
How can we Prevent Truck Rollover Crashes? https://t.co/5Biv5tougM #ArriveAlive #RolloverCrashes pic.twitter.com/UWrmLObK29
– Arrive Alive (@_ArriveAlive) December 29, 2021
